Yara holds a Bachelor’s degree in Marketing and has completed multiple professional courses in digital advertising and media buying. With over 3 years at Creators Specialist, she has developed deep expertise in managing and scaling campaigns across Meta platforms and e-commerce channels.

She specializes in maximizing return on ad spend (ROAS), building conversion-focused strategies, and optimizing budgets to deliver measurable results. Yara’s leadership in media buying ensures every campaign is both data-driven and cost-effective, consistently helping brands grow their reach, visibility, and revenue.